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Gütesiegel sind im E-Commerce ein Must-have

23. October 2019
|In Report about authorized.by
|By Karina

Vor allem, wenn der Nutzer den Online Shop noch nicht kennt, stehen die Siegel für Vertrauen und Sicherheit – 45 Prozent der Befragten suchen dann gezielt danach. Dagegen achten 47 Prozent bei einem ihnen bekannten Händler nicht auf die Gütesiegel.

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Karina

Logo weiß authorized.by® Member of TÜV Saarland

The authorized.by® platform connects brands and authorized distribution partners through an official, brand-controlled directory. It simplifies the establishment, verification, and maintenance of partnerships between brands and retailers, creating transparent and trustworthy authorizations.

Verified partnerships are made visible wherever consumers, businesses, and systems look for trustworthy sources of supply – including online stores, marketplaces, dealer locators, physical retail locations, search engines, and AI systems.

This strengthens consumer trust in brands and official sources of supply, supports informed purchasing decisions, and helps brands and retailers differentiate themselves from unauthorized sellers. The brand remains the sole issuer of the authorization. Retailers cannot assign or modify their own status. All authorizations are managed by the respective brand in real time and may be amended or revoked at any time.

authorized.by is the official source for verified distribution partnerships between brands and retailers and makes this information available to consumers, brands, retailers, marketplaces, search engines, and AI systems.

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Theresienstraße 66
80333 München

info@authorized.by
+49 (0) 89 / 716 723 70 – 0

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