The team.
Our team at authorized.by® is committed to providing security in digital commerce. It consists of experienced IT experts, industrial professionals, and marketing, sales, and customer success specialists — all with a background in digital commerce — backed by the expertise of prestigious law firms focused on European and international trademark, copyright, and competition law.
authorized.by® is a member of the TÜV Saarland Group.
Felix Nottensteiner
Francois Godet
Bettina Rupprecht
Michael Morganti
Hidden Champions – Our IT
The idea for the authorized.by platform originated in 2016.
The customer base now includes 2500+ renowned brands such as Stanley Black & Decker, GIANT, Patek Philippe, Napoleon Grill, MAMMUT, Lowa, Stabilo, and their retailers such as Globetrotter, Alternate, Fahrrad-XXL, etc.
Since 2019, authorized.by has been a part of the TÜV Saarland Group.
In 2020, the company became an official Solution Partner of GS1, an official eBay Authorization Partner as part of the ‘eBay Authorized Sellers’ program, and also an official partner of the Amazon Brand Registry.
In 2021, EuroDNS, one of the world’s leading domain registrars, became a shareholder of authorized.by GmbH.
The company is headquartered in Munich.
Our partners.
The authorized.by® platform
Trust and sales are closely linked in digital commerce.
authorized.by® connects brands and authorized retail partners in an official, brand-controlled directory. Brands and manufacturers confirm and manage their retailer partnerships centrally and in real time – authorization is granted exclusively by the brand.
Confirmed partnerships are made visible and verifiable through the “Authorized Partner” trust mark, digital real-time certificates and the retailer search feature “Ask the Brand”. This helps consumers find trusted sources of supply while enabling brands to clearly distinguish official partners from unauthorized sellers.
At the same time, authorized.by® provides authorization data for marketplaces, search engines and AI systems. Via the MCP infrastructure, confirmed brand-retailer relationships are available in a machine-readable format for LLMs and AI agents. For marketplaces, Authorization as a Service supports structured authorization processes in the context of the DSA.
Additional retailer and product insights help brands manage and further develop their distribution networks based on data.
authorized.by® makes official distribution partnerships visible, verifiable and machine-readable – for consumers, brands, retailers, platforms and AI systems.
Partnership and cooperation
We are always glad to meet the right partners for cooperation. Give us a call — we look forward to hearing from you.
