The problem

A PDF is not a status.

Letters of authorization, seller confirmations, and one-off brand approvals are usually static documents. They prove that a statement was made at some point in time. But seller relationships change.

Authorizations get granted. Sales channels shift. Partnerships end. Approvals get revoked.

For marketplaces, that adds up to a serious amount of checking, documenting, and re-checking. And the question that actually matters remains: Is this seller authorized by this brand today?

authorized.by® turns a document-based process into a digitally verifiable authorization status.

The principle

One question. One verifiable answer.

Is this seller allowed to sell this brand through this channel?

Authorized
Brand confirms the seller relationship

The brand stays the source of the authorization. authorized.by® structures, verifies, and manages the authorization relationship — and serves the current status to automated systems.

Machine-readable. Traceable. Built to scale.

Authorization as a Service

From manual document reviews to digital authorization infrastructure

authorization-check_process EN

1

Send the request

Depending on the integration model, the marketplace sends the relevant seller, brand, and channel information to authorized.by®.

2

Check the status

If a confirmed authorization already exists, the current status can be checked instantly.

3

Kick off the process

No confirmed relationship yet? A structured authorization process with the brand can be started right away.

4

Brand confirms

The brand confirms the seller relationship. authorized.by® verifies and documents the process.

5

Serve the status

The marketplace receives one clear, machine-readable authorization status. When the authorization changes, so does the status.

Not a static snapshot, but continuously verifiable authorization information.

The verification layer

More than seller verification

Knowing who the seller is — that’s step one. Knowing which brand actually backs them — that’s the next one.

KYB, KYC, and seller verification processes tell you who a seller is. For branded products, though, one crucial relationship remains: Has the brand actually confirmed this seller as a distribution partner?

authorized.by® adds digital proof of the brand–seller relationship on top of existing seller verification and compliance processes — for more transparent seller structures, traceable reviews, and better risk assessment in digital commerce.

Brand

confirms the authorization

Seller

verified status via authorized.by®

Marketplace

Regulatory context

Support DSA-related processes with structured proof

The Digital Services Act raises the bar for transparency, traceability, and review processes on digital platforms.

authorized.by® is not a substitute for legal compliance checks. What our authorization infrastructure can do is support marketplaces by adding one additional, verifiable piece of information to DSA-related review, documentation, and evidence processes: the brand-confirmed authorization relationship with the seller.

The result: fewer manual reviews, better-documented decisions, and more control over compliance and liability risks.

The difference

From documents to live verification

The classic authorization review

  • Upload a PDF or an image
  • Review documents manually
  • Different formats, different contents
  • Point-in-time checks only
  • Track expiry dates
  • Request new proof, again and again
  • Information often supplied by the seller

authorized.by®

  • A digital authorization status
  • A structured verification process
  • Confirmation controlled by the brand
  • Machine-readable information
  • A status that is always current
  • A traceable authorization chain
  • Built to scale across large seller and brand networks

Documents become infrastructure.

Use cases

Built for marketplace workflows

Onboarding

Seller Onboarding

Check right at onboarding whether a confirmed seller authorization exists for the brands that matter.

Monitoring

Continuous Verification

Keep working with current authorization data long after a seller has gone live.

Proof

Brand Authorization

Replace or complement document-based letters of authorization with structured digital proof.

Compliance

Risk & Compliance

Extend your existing seller checks with an additional, brand-controlled verification signal.

Platform integrity

Trust & Safety

Spot unconfirmed brand–seller relationships and set up clear processes for further review.

Documentation

Audit & Documentation

Build a traceable authorization chain for internal review, escalation, and documentation workflows.

The foundation

The brand stays the authority.

That’s the crucial difference. A seller cannot grant or change their own authorization status on authorized.by®.

The brand confirms the seller relationship.

authorized.by® provides the technical and organizational infrastructure to capture, verify, and serve that relationship to digital systems — creating an independent verification layer between brands, sellers, and marketplaces.

We don't just ship an API. We run the verification layer.

authorized.by® is more than a technology provider. Within the agreed verification process, we take responsibility for the integrity, traceability, and continuous validation of the authorization data we provide.

Our job is to turn a complex relationship between brand and seller into solid, structured, machine-usable information: Is this seller authorized — yes or no? That’s exactly the question our infrastructure is built to answer.

About authorized.by®

Verification is in our DNA.

authorized.by® has been building infrastructure for digital seller authorization for ten years. As part of the TÜV Saarland Group, verification, proof, and traceable processes are hard-wired into everything we do.

10 years

of infrastructure for digital seller authorization

Thousands

of brands and sellers in the authorized.by® network

1 network

One verification logic. One current authorization status.

Member of TÜV Saarland Group

This existing authorization infrastructure is ready to be used for marketplace processes, too.

Future-proof

Ready for automated systems

Authorization data no longer just needs to make sense to humans. It needs to be processed by systems. authorized.by® serves confirmed authorization relationships in a structured, machine-readable format for digital processes.

  • For marketplaces
  • For compliance systems
  • For automated review processes
  • For AI and agent systems

Authorization data built for the machine-readable web.

Next step

Make brand authorization scale.

Marketplaces grow. Seller networks grow. The number of brands and listings grows. And the manual review of authorization documents grows right along with it.

Or — you change the process.

Turn brand authorization from a document-based review process into continuously verifiable digital infrastructure.

Let's build your Authorization Layer.

Talk to an expertExplore Authorization as a Service
Logo weiß authorized.by® Member of TÜV Saarland

The authorized.by® platform connects brands and authorized distribution partners through an official, brand-controlled directory. It simplifies the establishment, verification, and maintenance of partnerships between brands and retailers, creating transparent and trustworthy authorizations.

Verified partnerships are made visible wherever consumers, businesses, and systems look for trustworthy sources of supply – including online stores, marketplaces, dealer locators, physical retail locations, search engines, and AI systems.

This strengthens consumer trust in brands and official sources of supply, supports informed purchasing decisions, and helps brands and retailers differentiate themselves from unauthorized sellers. The brand remains the sole issuer of the authorization. Retailers cannot assign or modify their own status. All authorizations are managed by the respective brand in real time and may be amended or revoked at any time.

authorized.by is the official source for verified distribution partnerships between brands and retailers and makes this information available to consumers, brands, retailers, marketplaces, search engines, and AI systems.

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